Work With Jerry: Authentic Gatlinburg Photography & Social Media That Brings In Guests
Monthly on-location photo shoots, short-form vertical video, and done-for-you social media management for Gatlinburg hotels, cabin companies, attractions, and restaurants.
Check Availability for My Next Gatlinburg TripWhy My Monthly Gatlinburg Schedule Works Better for Local Businesses
If you run a hotel, cabin rental company, restaurant, or attraction in Gatlinburg, you already know the problem with most marketing agencies: they never set foot on the Parkway. They recycle stale stock photos and write stiff copy that sounds like a brochure.
My name is Jerry Work, founder of Work Media and the photographer behind Gatlinburg in Focus. Every month, I spend five days on the ground in Gatlinburg with my cameras, shooting the properties I represent, following seasonal events, and capturing real moments around town.
That is how my team and I handle ongoing photography and weekday social media for iconic local properties like The Historic Gatlinburg Inn and The Edgewater Hotel. Because I am already in town every month, you get fresh seasonal content all year without paying travel fees or hiring a full-time staff member.
Ways We Can Work Together
Choose a full done-for-you monthly marketing partnership or a dedicated on-location photo shoot during my monthly five-day window in Gatlinburg.
1. Monthly “Content Bank + Social Media” Retainer
Our flagship package, modeled directly on what works for our hotel clients.
- On-location photo and short-video capture during my monthly Gatlinburg visits
- Full access to the Gatlinburg in Focus seasonal photo archive for local event tie-ins
- Consistent weekday posts written in a natural, guest-friendly voice
- Publishing across Facebook, Instagram, Google Business Profile, and LinkedIn
- Optional WordPress blog updates and local SEO support
Best for: Hotels, resorts, cabin management companies, Parkway attractions, distilleries, and restaurants.
2. Monthly or Quarterly “Photo Bank” Shoots
Have someone in-house who posts to social media, but they keep running out of fresh photos?
- Dedicated 2-hour on-location shoot during my monthly Gatlinburg trip
- Exterior, interior, detail, staff, food/product, and seasonal atmosphere shots
- Professional editing in Lightroom with fast turnaround
- Full commercial usage rights for your website, ads, print materials, and social channels
Best for: Local businesses with an internal marketing person who needs a steady supply of current photos every season.
3. Cabin & Hospitality Showcase + Destination Licensing
Sell both your property and the Smoky Mountain experience that makes guests book.
- Architectural, interior, view, and FAA-certified drone photography (where permitted)
- Scheduled during my monthly 5-day working window in Gatlinburg
- Bundled with licensed seasonal Gatlinburg and Smoky Mountain destination photos for your listing and guidebook
Best for: Luxury cabin owners, boutique lodges, and vacation rental hosts upgrading their listing visuals.
How the Monthly 5-Day Schedule Works
1. We lock in your spot before my next monthly 5-day working trip to Gatlinburg.
2. I shoot fresh photos and vertical video on location at your business while also capturing current seasonal scenes around town.
3. You get a growing library of real Gatlinburg visuals (plus full weekday social media management if you choose a retainer).
Important Scheduling Note: Because I am in Gatlinburg once a month for a dedicated five-day commercial working trip, I do not book last-minute tourist family portraits or one-off weekend weddings. My schedule is built specifically for local businesses, hospitality brands, and property owners.
Let’s Talk Before My Next Trip to Town
Want to get on the schedule for my next five-day Gatlinburg shoot, or see how a monthly photo and social media package would work for your business? Send me a quick note with a few details about your business.
Contact Jerry Work